
Project Overview
Flensburger Gastronomy Service
FGS was a newcomer to the gastronomy scene in Flensburg, northern Germany. A fledgling company, they wanted to specialise in high quality imported produce and goods from Asia, The Middle East and Africa, supplying to gastronomy businesses in the region and Denmark.
What sets them apart from the competition is that they are a diverse group of owners from Asia and Germany. Unparalleled knowledge of exotic cuisine supplies, a rapid response cold chain delivery system and a strongly inclusive employment policy that includes many placements from the recent influx of refugees from African nations.
Services:
Project Overview
Flensburger Gastronomy Service
FGS was a newcomer to the gastronomy scene in Flensburg, northern Germany. A fledgling company, they wanted to specialise in high quality imported produce and goods from Asia, The Middle East and Africa, supplying to gastronomy businesses in the region and Denmark.
What sets them apart from the competition is that they are a diverse group of owners from Asia and Germany. Unparalleled knowledge of exotic cuisine supplies, a rapid response cold chain delivery system and a strongly inclusive employment policy that includes many placements from the recent influx of refugees from African nations.
Services:

Primary Colour Palette
#32620e
#58ad18
#ef6f00
Creating a booming business
The FGS brief was to create a business brand and website primarily for B2B activities that would leverage wholesale sales growth and be scalable to incorporate a number of retail outlets. As the formation of the business was opportunistic, the timeline for this project to launch was exceedingly short.
Wholesale growth has exceeded expectations to date with new B2B clients coming onboard every month and the FGS reputation for rapid, high quality and affordable service spreading quickly. Three retail outlets have since been opened in Flensburg alone with an online shop now in negotiation.
Typography
Headings Font: Work Sans
Sub-headings Font: Mr Dafoe
The body text font used throughout this website is Open Sans.
Creating a booming business
The FGS brief was to create a business brand and website primarily for B2B activities that would leverage wholesale sales growth and be scalable to incorporate a number of retail outlets. As the formation of the business was opportunistic, the timeline for this project to launch was exceedingly short.
Wholesale growth has exceeded expectations to date with new B2B clients coming onboard every month and the FGS reputation for rapid, high quality and affordable service spreading quickly. Three retail outlets have since been opened in Flensburg alone with an online shop now in negotiation.
Primary Colour Palette
#32620e
#58ad18
#ef6f00
Typography
Headings Font: Work Sans
Sub-headings Font: Mr Dafoe
The body text font used throughout this website is Open Sans.
Project Gallery
Hold & drag left & right to change pages Hover to scroll through pageProject Gallery
Swipe left & right to change pages
Tap once to scroll through page
Client Perspective
Working with the team at SmthKool was very professional, creative and on top of that, fun! While our goals and ideas were unclear, they made great suggestions and a new business was created together. An affordable, highly recommended service!